Your eyes are not deceiving you, this is indeed a basket of cats. We found these in Harajuku, Japan. The owner had them for sale and displayed as the crowds were walking up and down the street. They are real cats and sat perfectly still as everyone took pictures. It’s like a basket full of cuteness waiting to be discovered.
What I found amazing was that no matter the nationality or age of the people who stopped to look, they all made the same sound…one big giant AAAWWWWW! Then they reached in to pet the cats, who responded accordingly. Some people picked them up while others admire them from afar. Most people took pictures, and some even asked about pricing.
I thought this was a clever way to sell cats. Leverage the cute factor and appeal to people’s curiosity. What could you do to improve the way you “market” yourself, your services, your product? What could you leverage to appeal to people’s natural instincts? How could you use the cute factor to sell more? Think today about how you could use something different to appeal to your audience. It might not be a basket of cats, it could be even better.